As I contemplate the answer to the above question, my thoughts wander about to a time in the past when the fascination with this city first took hold of my imagination. I recall seeing a hoarding covering the site of the world’s tallest tower under construction with the words ‘See History Rising’ running vertically across it. The hoarding must have been about 100 feet long, but the ambition it declared was unfathomable at that time. The year was 2007 and Dubai was firmly established as one of the most modern and cosmopolitan cities in the world, fast capturing the titles of the biggest, finest, tallest and awe-inspiring achievements. The BBC interview of Sheikh Mohammed Bin Rashid, the ruler of Dubai, was still fresh in the memory of the people and the word ‘Possible’ suddenly had a whole new tangible meaning for me.
The list of reasons to answer the above question is not only very long but also personal to everyone. However, it is easy to rattle off some virtues on the top of your head which would find resonance with people from all walks of life, for example:
Quality of life
Value for money
Highest standards and best practices
Something for everyone
While the above points are notional and hold different meaning for everyone, Dubai has invested in creating an atmosphere and infrastructure that allows both business startups and global corporations to co-exist and create value together. Initiatives promoting innovation and local talent provide incentive to the community to continue improving and growing.
The city administration is proactive and has its finger on the pulse of the sentiments thereby delivering a multitude of options for the entrepreneurs and corporates to choose from. With free zones designed catering for specific sectors to the mainland licensing options, the variety ensures that you get the right choice for your business and not a one-size-fit-all proposition.
We at the 3 S Group have been at the forefront of delivering the right advise to our clients about their various requirements. Inspired by the ethos of the Dubai administration, we make it our goal to make things ‘Possible’ for our clients given the variety of options on platter.
Look forward to taking this conversation further while discussing Why it is Dubai for you and what can Dubai offer to you!